Background.

Client

The Albion, Clifton Village

Industry

Hospitality

A Clifton Village institution, brought into the digital age.

The Albion is a historic pub and dining destination in the heart of Clifton Village, Bristol, serving food, Sunday roasts, drinks and private dining to a loyal local audience. The focus of this project was the website itself: in April 2026 we designed and built a clean, modern site that does the pub justice and makes booking effortless. The search gains that followed were a welcome bonus rather than the goal. This study covers the launch period from 17 April to 20 May 2026 and the early performance the new site delivered.

Total Leads
+ 0 %
127 → 238
First 30 Days
Organic Sessions
+ 0 %
Over 30 Days
First 30 Days
Booking Form Submissions
+ 0 %
101 → 187
First 30 Days​

Challenges.

One of Bristol’s most competitive local markets.

Clifton Village and wider Bristol hospitality search is crowded with established pubs, restaurants, bars and venue brands, all chasing the same high intent local terms such as Sunday roast, pub food, private dining and venue hire. Migrating an established site adds a second layer of risk to rankings, indexation and years of link equity. The old site carried redirect chains, a broken page and several non indexable URLs, and the domain had built up a large but low quality backlink profile.

The job was first and foremost to give the pub a website worthy of its name, fast, beautiful and easy to book through, while protecting the brand and its hard won local presence through the move. Stronger search visibility was the bonus that came with getting the foundations right

Approach.

We treated the relaunch with care, protecting everything the pub had earned while giving it a fresh, faster home.

  • A fresh, fast home. A clean new site, tightly built and lean, so every part loads quickly and reads well.
  • Nothing left behind. Old broken links and dead pages cleared at launch, so visitors and Google only ever meet a clean, working site.
  • A clean reputation online. Clearing out the spammy links dragging the site down, while protecting every genuine local mention the pub had earned.
  • Win the local diner. Keywords focused on Clifton Village and Bristol dining, catching people actually looking to book a table nearby.

Branding & Design

Modern microsite with mobile-first design and clearly defined conversion paths

Web Development

Fully self-managed platform with CRM integration and sub-second load speeds

Google SEO

+47 keywords in the top 10 ranking in first 30 days

Feedback from
our client - The Albion, Clifton Village

" Online enquires have gone up 3 fold, bookings have increased 33%, private dining bookings have increased 11%."

Tristan and his company redesigned our company website. It has produced exception results – online enquires have gone up 3 fold, bookings have increased 33%, private dining bookings have increased 11%. These are all qualified stats! Pretty impressive. What is most impressive is the increase in Google rankings, and searches – in a time when hospitality is not where it was any spend has to be critically analysed with return on investment. We did it and it was the best decision we made in 10 years.

If anyone ever want to contact me Tristan has my details and I am happy for him to forward on.

In summary I will say this – be ahead of the game not behind it.

WE NOW ARE

Ruth

Landlady, Licensee & Managing Director

Key Results.

A clean relaunch that paid off straight away.

The real win was a website that finally does the pub justice, easy to find, easy to book, and a pleasure to use. The lift came straight away: more people finding the Albion, more visiting the site, and noticeably more booking a table. A better home online, and more covers through the door because of it.

Top 5 Keyword Rankings Within 3 Months

0

Book a Visit conversion increase

0 %

Leads Generated within 90 days

0 +

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